Blog

When I pondered the topic for this week’s SEO Preston blog post, it occurred to me I’ve already covered some of the most in-depth SEO techniques without looking at some of the more basic practices like keyword research.

Without keyword research all other SEO activity is probably going to be useless. It’s very much like walking around with your eyes closed – if you don’t know the relevant keywords for your site and you’re not aware what people search for, how can you hope to drive traffic and see conversions? Read more…