When I pondered the topic for this week’s SEO Preston blog post, it occurred to me I’ve already covered some of the most in-depth SEO techniques without looking at some of the more basic practices like keyword research.
Without keyword research all other SEO activity is probably going to be useless. It’s very much like walking around with your eyes closed – if you don’t know the relevant keywords for your site and you’re not aware what people search for, how can you hope to drive traffic and see conversions? Read more…
It’s been pay-per-click week in the offices of Custard Media, the number one source of SEO in Preston.
Or at least it has for me. In my two months working at Custard PPC has been mentioned a number of times and I have to admit that the idea of spending other people’s money was a little daunting.
However, after a training seminar with one of our directors on a client’s site, followed by a more hands-on look at another client’s pay-per-click SEO in Preston campaign with account manager Matt, trepidation has turned to excitement as the clicks roll in.
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When you talk to a client about SEO in Preston everyone wants to be number one in Google, but while that’s always the aim we at Custard Media know that there’s more than one way to appear at the top of the pile, especially with the emergence of local listings SEO.
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The Royal Wedding was the subject on everyone’s lips last week, and as SEO is never far from my mind I was wondering how it would impact Google’s various tools and SEO in general – so I decided to put together the SEO in Preston blog’s guide to Google’s view of The Royal Wedding.
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