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Archive for March, 2011

SEO Preston #8 – Google Number One! (sort of)

March 31st, 2011 No comments

The SEO in Preston blog is celebrating its first Google number one position… Sort of!

Thanks to the technical difficulties that have frustratingly cropped up over the last couple of weeks, the SEO in Preston blog itself is ranking nowhere near the first page. This despite some cracking posts on internal linking and link building, amongst others.

However, a quick Google search today revealed that my post on the Custard Media blog promoting the SEO in Preston blog is sitting pretty at the top of the tree – even though this particular blog post was referred to as “cheesy” by certain members of the Custard team – I think you’ll find I won that one!

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Categories: Google Tags:

SEO Preston #7 – Internal Linking

March 29th, 2011 No comments

This post (number 7 in the life of SEO Preston – how time flies) is all about internal linking. Inbound links are a major factor in determining search engine rankings, and while internal links are not as effective as links from external sites, they are extremely useful for a number of reasons.

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SEO Preston #6 – Google’s Call Tracker gets a poor reception at the Custard Media office

March 24th, 2011 No comments

Google recently released its very own call tracking solution, with the promise of better website conversion thanks to the ability to see exactly which adverts are bringing in revenue.

This is achieved by generating a unique phone number for each ad, but already Google’s ‘Adwords Call Metrics tool is being outshone by similar products that have been there, seen it, got the conversion data.

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SEO Preston #5 – The Custard Media Short Guide to Link Building

March 22nd, 2011 No comments

Welcome to the latest offering from my SEO in Preston blog! This week I was asked to produce a guide to link building so we can show potential Custard Media customers why they should be looking for links and how we can help.

Below is the short version – trust me there is a much longer version too!

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SEO in Preston #4 – My 94.44% SEOPressor Post

March 17th, 2011 No comments

Last time out I was raving about SEOPressor, the plugin that automatically grades the SEO value of wordpress posts on my SEO in Preston blog. Today I’m going to try to get my score to 100%, updating sentence by sentence to check my progress. A quick click of the ‘update’ button and…

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SEO in Preston #3: SEOPressor

March 15th, 2011 No comments

One week into my tenure at Custard Media and one week into my SEO in Preston blog – technical difficulties concerning servers and other complicated issues have blighted the blog over the weekend, but there is one shining beacon of good news.

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Laying the Foundations…

March 11th, 2011 No comments

SEO in Preston: About me, themes and widgets

The blog is starting to take shape, with a fancy new wordpress theme installed and an about me page uploaded.

The first SEO fail has occurred however, albeit a minor one. The theme came with external links built in that are waiting to sap any link juice that might be passed to me when the blog is indexed – as this blog is about SEO in Preston I should really find a theme that is SEO-friendly, so the next job for this afternoon is to find a new ‘clean’ theme, followed by a foray into the world of widgets.

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Categories: Blogging, The SEO Preston blog Tags:

Welcome to SEO Preston

March 9th, 2011 No comments

Objective 1: Google Number One for ‘SEO in Preston’

My first week at Custard Media and already I’ve been asked to write a blog about SEO in Preston – an exciting task and something completely new.

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Categories: Uncategorized Tags: